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100% paper stand-up pouches
A 100% paper stand-up pouch is an eco-friendly and practical packaging solution. These fully paper pouches, also called kraft paper bags, are ideal for non-food products or temporarily packaged food items. They are widely used in the food and hospitality sector for items like tea sachets, sandwiches, cookies, popcorn, nut mixes, chocolate, dried fruit, and pasta. In retail and gifting they are popular for scented candles, jewelry, stationery, and more. These bags are available from stock in white and brown.
Paper stand-up pouches are also perfect for events and marketing, such as welcome packs, giveaways, wedding favors, or creative goodie bags.
The big advantage is that they are made from a single material and are therefore fully recyclable (PAP22) with waste paper. They fit perfectly with the monomaterial trend and contribute to a circular packaging chain.
When is 100% paper less suitable?
A fully paper pouch is not always the most sustainable choice. For applications where food or other sensitive contents are packed, direct contact with paper is often undesirable. Paper is not moisture or grease resistant and offers limited protection against light and oxygen.
That’s why PouchDirect also offers paper pouches with a laminated inner layer. This way you combine the natural look of kraft paper with the functional properties of a protective barrier layer. These packs are ideal for products like tea, herbs, or candy. Also available with a window, so you can showcase the product.




Is paper the right choice for your product?
While paper stand-up pouches have advantages in simplicity and recyclability, there are also limitations. Paper production requires raw materials like wood, which has an environmental impact. Paper pouches also offer less protection than plastic variants and cannot be heat-sealed, which is important for some applications.
For customers looking for a more sustainable middle ground, we also supply custom solutions. For example, paper pouches with a PVA coating, a water-soluble polymer that allows the bag to be recycled with waste paper despite the added protection.
Want to know if paper is a suitable solution for your product? Our specialists are happy to think along with you and help you find the right packaging.
Want to know more or have questions? Contact us - we'll be glad to help!